Ever Wanted To Know How To Do That? Find your resource below.
This list is regularly updated. Last updated:
Universal Analytics & Dealer Websites
Learn how to setup Google’s new “Universal” Analytics tracking code for your dealer website.
How To Add Google Analytics to a Cobalt Site
The process is easy and will work on any Cobalt dealer website.
SEO
Simple SEO Check
How to see a website page like a search engine: Title tags, Description, Google Verification.
Social Media
Social Mention
See how your dealership ranks on social media. See an overview of how Social Mention works.
Dealership Computer Tips
Improve Computer Performance Instantly
Setup & Run In Under 2 minutes.
My Services
10 Reasons Why Dealerships Appreciate My Services
If anything you can get a good laugh!
Site Unseen Bids Live on The Air
John Clay Wolfe
Every Saturday morning on ESPN Houston. You can hear it online too.
Digital marketing resources are scarce in the dealership world. Allow me to explain, please.
Most of the “digital marketing resources” available to dealerships consists of vendors writing about:
- How awesome their product is for dealers.
- What dealerships should be doing better (chat, SEO, phone ups, ect).
- What the “current digital trends” are in the industry (mobile, generational shoppers, responsive websites, ect).
- Whitepaper studies they have conducted (usually to demonstrate why dealers need their products).
What they never write about: How Can A Dealership Can Fix All This In-House?!
We all know we NEED to rank better for SEO and we all know we NEED to market to Generation XYZ better but no one ever writes HOW a dealership can accomplish this other than buying their product or service.
Dealerships like to take the reigns on projects sometimes and see for themselves how this all works.
If you’ve ever hired a vendor to perform SEO services you understand what I’m talking about. Where can I see some of that “Voodo Magic” they perform?
Well now you can learn, see and click for yourself how good or bad your vendors are performing with this handy list of free marketing resources.
I’m here to help. I’m here to give back. Because that’s what others did for me learning website development.
In my other world of development, answers to my technical questions are always just a click away and FREE.
It’s why I’ve been able to continue to learn and grow.
You might be asking yourself “Why would you help us when we should just hire you to do it?”.
Answer: Because I know I can give you the answers and you won’t have the time, tools, skillset or desire to do it. But knowing I know how to do it, you’ll feel a lot more comfortable hiring me!
So in addition to my contributions here, check out my new Dealer Resources list that are my go to websites for dealer related information.
If you have any you’d like to add, feel free to add them below!