A few months ago when I tested several dealer websites and they all failed the test, now they magically pass the test. What gives? Continue
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Referral Traffic to Your Dealer Site
When properly reviewed, the Referral Report can help you make educated decisions on digital marketing spend and where to focus more of your marketing resources. Continue
Google’s New “Universal” Analytics Tracking
Learn how to check and upgrade your dealership’s Google Analytics code from Classic to Universal. You don’t have to be a developer, even Car Guy’s can accomplish this!Continue
How to Check Google Analytics on Any Dealer Website
Learn how to check any website’s Google Analytics setup in under 2 minutes. Continue
How To Add Google Analytics to Cobalt Site
The process is easy and has worked for me in both General Motors and Volkswagen websites. I also provide a way you can check your GA configuration when complete. Continue